VSCO Girl

Chapstick, sun-kissed, (very minimal).

VSCO Girl is a highly minimal, late 2010s makeup aesthetic inspired by the casual, beachy vibe of the photo-editing app of the same name. The look relies on sheer textures, heavily flushed cheeks, and glossy lips to create a fresh, sun-kissed, and seemingly effortless appearance. It is ideal for those who prefer an understated, barely-there approach to beauty over heavy complexion coverage.

To create VSCO Girl, start by tapping a sheer concealer only where needed to maintain a bare-skin finish. Next, dab a liquid blush across your cheeks and nose for a natural sunburned effect. Finish by grooming your brows with clear gel, curling your lashes, and applying a generous layer of hydrating lip balm.

Full Look Face/Base Lips Natural Minimalist Daily School Beach

~12 min 4 steps 7 products

The Kit

Sheer Concealer
Peachy-Pink Liquid Blush
Damp Makeup Sponge
Clear Brow Gel
Eyelash Curler
Clear Mascara
Glossy Lip Balm

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How to Create VSCO Girl

Even the Skin

Lightly tap a sheer concealer only on blemishes and under the eyes using your ring finger. Blend well for a bare-skin, satin finish without using an all-over foundation.
Create Sun-Kissed Cheeks

Dab a peachy-pink liquid blush across the apples of your cheeks and directly over the bridge of your nose. Blend it out with a damp makeup sponge to mimic a natural, outdoorsy sunburn.
Groom Brows and Lashes

Brush a clear brow gel upwards through your eyebrows to create a fluffy, undone shape. Curl your eyelashes and apply a single coat of clear mascara to open up the eyes naturally.
Apply Lip Balm

Generously swipe a hydrating, glossy lip balm over your lips. Keep the edges soft and natural to maintain a fresh, effortless pout.

Pro Tips

For the most authentic sun-kissed effect, apply your liquid blush in a 'W' shape, starting from the high point of one cheekbone, dipping across the bridge of the nose, and up to the other cheekbone.
If you have oily skin, lightly dust a translucent powder just over your T-zone, but leave the cheeks and nose bare to maintain that signature glossy, lived-in finish.
Use the warmth of your fingertips rather than a brush to melt the concealer into your skin, ensuring the product looks like real skin instead of sitting heavily on the surface.

Common Questions

What does the VSCO Girl makeup style look like?

It is a fresh, minimalist aesthetic that mimics a natural, beachy glow. The signature features include faux-sunburned cheeks, fluffy brows, and a reliance on hydrating lip balm rather than opaque lipstick.

What products do I need for the VSCO Girl aesthetic?

You can achieve this look with just a few basic staples, skipping foundation entirely. You will need a sheer concealer, a peachy-pink liquid blush, clear brow gel, an eyelash curler, clear mascara, and a glossy lip balm.

Is the VSCO Girl makeup style good for beginners?

Yes, it is incredibly beginner-friendly because it embraces imperfections and requires zero precise application techniques. It is an excellent choice for anyone who wants a quick, effortless daily routine that enhances their natural features.

What is the difference between VSCO Girl and no-makeup makeup?

While both focus on minimalism, the VSCO Girl aesthetic leans specifically into a youthful, sun-drenched vibe characterized by a prominent blush placement across the nose. Traditional no-makeup makeup focuses more on seamlessly perfecting the skin tone, whereas this style embraces a slightly flushed, outdoorsy rawness.

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